WHY MBM SUPPORTS SAVING BEES?
MBM Italy, from more than thirty years, realize software solutions for the manufacturing firms in Italy and to the foreign countries. Particularly MBM is specialized in production planning and management, succeeding, thanks to of the powerful tools and algorithms we have created about planning, to organize the productive flow making it the most efficient possible.
Dynamics these, very near to the environment of the beehives that, in the centuries, has reached an elevated level of efficiency, where all is calculated and optimized, thought a precise purpose where optimization create a winning situation for the hive and the best adaptation to the environment.
Remembering that bees are responsible of the reproduction of over the 70% of the existing plants, thanks to the pollination, bees are the true reason for the existing biodiversity and the consequent survival of the plants and therefore of the whole life on the Earth.
That's why, further to support the initiative from the ecological point of view, MBM feel themselves near to this battle that daily lives and daily wins.
HOW MBM HAS USED THE HONEY OF SAVING BEES?
MBM Italia has decided to spread the message and to communicate it trough all our marketing campaign’s to our own clients and collaborators and also to all the prospects we have.
Honey is been distributed, on the occasion of the Christmas, the Honey Jars from ``Saving bees`` accompanied by an illustrative sheet explaining the origin of the honey and above all it, emphasizing the importance to attribute to the bees one of the firsts role for our ecosystem surviving. To this purpose MBM has also been made a campaign of email marketing directed to the whole commercial database of MBM Italia.
We have also chosen to use the Honey of, ``Saving Bees`` as gadget for an important event of MBM based on production planning held in the Padova IBM Headquarter with the title: ``Optimize IT! The optimization in the productive trials``.
HOW WAS THE CLIENTS FEEDBACK AND EVENTUALLY HOW WAS THE RETURN IN TERMS OF MARKETING FOR MBM?
We realize that it was a gift very appreciated by the Clients of MBM Italia, which we discover very close to this cause.
Satisfaction has also arrived following the email marketing campaign where many Clients and Prospect have responded with pleasure at the initiative:
“Very interesting and useful initiative``
``my compliments for the choice which I completely support``
A really clear positive return, surely in terms of image for MBM that, happy to sustain this battle, is aware that a small contribution can have a great return instead for these small hard-working friends: the bees!
We, MBM, are a BEE friendly company
DISCOVER OUR PROJECT OF THE BEE OASIS!
Among the various projects that we are carrying out, the one of the Bee oasis is surely the most ambitious. We want to buy an agricultural field, to create one ``Enchanted Valley`` for our friends the Bees, whether to sow a lot of kinds of ancient wild flowers. We want to reconstruct a special and natural environment to sustain the life of these beautiful creatures, so important also for the human being.